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Home / Top News / Warner Music Group and Genies Sign Partnership to Bring WMG’s Roster of Artists to Life as Avatars
Warner Music Group and Genies Sign Partnership to Bring WMG’s Roster of Artists to Life as Avatars
News Comes on Heels of Genies Launching New NFT SDK and 3D Luxury Avatars Used By Thousands of Artists, Athletes, and Entertainers Including Cardi B, Carmelo Anthony, and Pokimane
Innovative Partnership Expands Digital Representation And The Creator Economy by Enabling Artists to Sell Digital Wearables Directly To Consumers
LOS ANGELES, April 30, 2021 (GLOBE NEWSWIRE) Genies, the world’s largest avatar technology company, and Warner Music Group (WMG) have established a global partnership to develop avatars and digital wearable NFTs, for WMG’s artists. Genies, who has built avatars for a broad roster of celebrities, recently launched their new 3D Avatar and Digital Wearables NFT SDK, which allows talent to sell exclusive limited edition digital ....

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