Detailed text transcripts for TV channel - MSNBC - 20151220:12:57:00
Anticipate and innovate. prior to 1920 when prohibition was just about to be passed, my grandfather developed a past dl eurization process. when hard cider was made illegal, we were able to convert that into a nonalcoholic version which is our sparkling cider which is what we're most known for. if he hadn't anticipated that law obsoleting our number one product and developed a solution, we might not have made it through prohibition. plan for succession. over the last four generations there's been a martinelli ready to take the helm. generation five is not quite ready. we've found a professiona...
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