Social Media Keeps Brands Roaring in 2021 - Multichannel Merchant
Social Media Keeps Brands Roaring in 2021 April 20, 2021 Since well before the pandemic started, but especially over the past 12 months, whenever I’ve spoken with a CEO or small business owner about the digital transformation of his or her company, time and again I’ve had to remind them how important social media is. Yes, this is largely an issue of demographics, as younger entrepreneurs are most savvy about social media. It’s usually boomers who don’t get how crucial it is to be on Instagram, LinkedIn and Twitter, even though they spend a good bit of time each day liking photos of th...