Apple's iOS14 opt-out update can be an opportunity for SMEs, rather than a threat
Apple’s iOS14 opt-out update can be an opportunity for SMEs, rather than a threat Source: Unsplash/Arnel Hasanovic. If you manage your business’ social media advertising, you may have noticed some alerts about the latest iOS14 update popping up on platforms such as Facebook. This latest iOS update has some fantastic elements, with some great new features and handy bug fixes for iPhone and iPad users. But it also includes an option — rolled out on January 26, 2021 — that allows users to opt-out of being tracked on their mobile devices across apps and websites. What this means is it wil...
Source: smartcompany.com.au