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Importantly, in your house, you know their footwear can get smelly. today's elevator pitchers have come up with a product to contain that problem. let's see if they can put their best foot forward and impress our judges.judges. patrick mcginnis is the founder and author of the 10% entrepreneur, live your startup dream without quitting your day job. and colleen debase is an entrepreneur herself. >> my name is johnny press and this is rafael delavega. we brought a smelly athletic shoe. >> oh, no. >> not to worry, not to worry. it can't bother us here, we can't smell it at all. >> that's because ...

These bags right here in the united states of america. >> the small scale production cost of the air case is $23 per unit. it retails at $65. the air case eliminates stinky lockers, smelly athletic bags and foul smelling trunks for good. >> we are looking for a $100,000 investment to lower production costs and to create more awareness of this solution that we have created. >> in the first four weeks, selling the air case, we have grossed $8300. and currently are accepting orders at evo & co.com. >> let me give you these first. two numbers between 1 and 10, first is what you think of the produc...

The alarms, to see whether there was anything that they should have been addressing. there are ways, on one air case that i had recently, we were looking at a reverse thruster on one side of the aircraft. and i was able to determine which side it was because i compared the level going through the pilot and the co-pilot's microphones. one being closer to the side the reverse thruster had been activated and the other one hadn't. so there are lots of clues. i can even tell whether the condition of the power supply on the aircraft is stable or is changing from the him component that is embedded wi...