Inside Spotify's First-Ever 'Fan Study'
Courtesy of Spotify "Access to data...shouldn't be limited to artists and labels that have giant data teams," says Spotify's Sam Duboff. Latin America discovers the most new music, and fans of electronic and country music are most likely to buy hats at the merch booth. These are among the nuggets of information Spotify is releasing today (May 20) as part of its first-ever "Fan Study," a collection of 15 insights about global Spotify listeners with an actionable recommendation artists can take for each one. The study launches as a public microsite today (May 20) and is divided into four chapte...