Detailed text transcripts for TV channel - MSNBC - 20120426:19:36:00
>> the fact is they have been embracing it for decades. fire side chats. that was one way fdr got his message to the people. i'm sure if his consultants had thought about it, he would have done a guest spot on fiber mcgee and molly. so there has always been pop culture expecting with the white house and ari is exactly right. not only was it a pretty good strategy to try to frame the message of the day in something that the white house knew would reach young people but it also serves to burnish the president's credentials as the first, probably truly pop culture president that we've had in a lo...