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TBWA\Dublin Launch Covid Vaccine Campaign for HSE March 3, 2021 In Ireland, the vaccine rollout has been a hot topic long before we even had sight of any COVID-19 vaccines on the horizon. So TBWA\Dublin was tasked by the HSE to stabilise the narrative by creating a clear and simple campaign about the trustworthiness of the vaccine and to reassure people about the rollout plan. In doing this, the agency also wanted to offer people the most valuable of commodities at this time: hope. Working with Event Junkies, the agency combined footage of the rollout in progress in nursing homes and among he...

Publicis Dublin Rolls Out New Covid Campaign for HSE December 18, 2020 With the country facing a likely rise in the number of Covid-19 cases over the Christmas holiday season, Publicis Dublin has rolled out a new campaign for the HSE which stresses the need for people to maintain social distancing and stick to their own bubbles. The latest campaign is a follow-on from a previous campaign which introduced the concept of bubbles to the wider public.  The ad was created entirely  from stock videos, with additional animations by Windmill Lane. “Christmas will be a critical time in the fight ...