NICCE Explore The Great Outdoors With London Bike Community Bikestormz SS21
NICCE have just dropped off their latest menswear campaign for SS21, with the Bethnal Green-based imprint linking up with London biking community BikeStormz on a collection inspired by the escapism offered by cycling. Captured locally on the streets surrounding the NICCE headquarters in East London, and the contrasting woodland of Epping Forest, the SS21 menswear campaign celebrates the power of community through the bike crew. Spotlighting four BikeStormz members as they adventure through concrete high-rises to the contrasting open spaces of woodland on two wheels, NICCE follows the group ...