Honda Motorcycle & Scooter India to showcase its new OOH campaign 'Floating Showroom in the Backwaters of Kerala'
Mumbai: Honda Motorcycle & Scooter India (HMSI) has launched a one-of-its-kind outdoor campaign, "Floating Showroom in the backwaters of Kerala." Taking the market closer to its customers with this new initiative, Honda aims to showcase the ease of access and durability that the Activa scooter provides to its loyal customers in India. Conceptualised by Tribes communication,