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Design wings. >> floris invents a name that is brought to life with the help of social media. >> we created facebook page and linkedin, twitter, and created the whole backstory basically. >> floris group also takes his viewers through every step of his adventure. >> hey, i'm yarno, and i'm on my blog and going to share my personal dyi project. >> we started writing a script and trying to roll out all the different videos. >> this dream i have is about being able to fly in the same way as birds do with flapping wings. >> we basically used the same techniques you would use for film or any form o...

>> floris invents a name that is brought to life with the help of social media. >> we created facebook page and twitter and created the whole back story, basically. >> floris group also takes his viewers through every step of his adventure. >> hey, i'm yarno, and i'm on my blog and going to share my personal project. >> we started writing a script and trying to roll out all the different videos. >> this dream i have is about being able to fly in the same way as birds do with flapping wings. >> we basically used the same techniques you would use for film or any form of drama to establish a real...

>> fluoresce creates an alter ego that was brought to life with the help of social media. >> we created facebook page and twitter and created the whole back story, basically. >> floris group also takes his viewers through every step of his adventure. >> hey, i'm yarno, and i'm on my blog and going to share my personal diy project. >> we started writing a script and trying to roll out all the different videos. >> this dream i have is about being able to fly in the same way as birds do with flapping wings. >> we basically used the same techniques you would use for film or any form of drama to es...

Like, he did it, he really did it. he flew like a bird. >> oh, it can -- intensify. >> i got a little teary eyed, i'll admit it. look at that face. that's the face of someone who just flew, in my mind. >> or the face of a good actor. the flying man is actually a flight of fancy from the mind of dutch filmmaker floris kype. >> i was asked to tell a story by using media. >> floris came to us by the idea of bidding wings so you can fly like a bird and create a story around that. >> it's a universal dream that goes way back in history, like leonardo da vinci also tried to design wings. >> floris i...

Social media. >> we created facebook page and twitter and created the whole backstory, basically. >> floris group also takes his viewers through every step of his adventure. >> hey, i'm yamo, and i'm on my blog and going to share my personal project. >> we started writing a script and trying to roll out all the different videos. >> this dream i have is about being able to fly in the same way as birds do with flapping wings. >> we basically used the same techniques you would use for film or any form of drama to establish a real character that has, you know, problems and struggles. >> where do y...