Fmcg Price News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Fast-moving consumer goods (FMCG) firms are increasing prices by up to 10 per cent to keep revenue high amid a sustained slowdown in demand.

FMCG: Consumer goods companies are using various strategies to navigate price elasticity and maintain sales in rural markets. They offer less for the same price to combat inflation, but also introduce larger packs with higher prices. To cater to different consumer segments, bridge packs offering better price-weight value have become popular.

Consumer goods companies are using various strategies to navigate price elasticity and maintain sales in rural markets. They offer less for the same price to combat inflation, but also introduce larger packs with higher prices. To cater to different consumer segments, bridge packs offering better price-weight value have become popular.