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BBCNEWS The Media Show June 4, 2024 17:46:00

Understanding media consumption, but particularly advertising consumption what s working, what s not working, what formats people respond to, what formats are potentially now going out of date. so, thanks to three of you for coming on to help us with this. let s start with you, sophie. what trends have you observed within the adverts you make and the demands from your clients in the last few months? well, it s obviously been a difficult time. so the run up to christmas is traditionally when a vast majority of our clients make considerable amounts of their revenue. certainly, the retailers rely on that time. but obviously it was approached with some degree of caution for lots of reasons. obviously, consumers have been struggling and prices have been rising. so it was a difficult one, i think, to call in terms of how people advertised, in terms of what was in advertising. i think we saw a degree, actually, ....

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BBCNEWS The Media Show June 4, 2024 13:46:00

Is always crucial in us understanding media consumption, but particularly advertising consumption what s working, what s not working, what formats people respond to, what formats are potentially now going out of date. so, thanks to three of you for coming on to help us with this. let s start with you, sophie. what trends have you observed within the adverts you make and the demands from your clients in the last few months? well, it s obviously been a difficult time. so the run up to christmas is traditionally when a vast majority of our clients make considerable amounts of their revenue. certainly, the retailers rely on that time. but obviously it was approached with some degree of caution for lots of reasons. obviously, consumers have been struggling and prices have been rising. so it was a difficult one, i think, to call in terms of how people advertised, in terms of what was in advertising. ....

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BBCNEWS Click - Short Edition June 4, 2024 22:46:00

Working, what formats people respond to, what formats are potentially now going out of date. so, thanks to three of you for coming on to help us with this. let s start with you, sophie. what trends have you observed within the adverts you make and the demands from your clients in the last few months? well, it s obviously been a difficult time. so, the run up to christmas is traditionally when a vast majority of our clients make considerable amounts of their revenue. certainly, the retailers rely on that time. but obviously it was approached with some degree of caution for lots of reasons. obviously, consumers have been struggling and prices have been rising. so it was a difficult one, i think, to call in terms of how people advertised, in terms of what was in advertising. i think we saw a degree, actually, of caution in relation to the run up to christmas and advertisers in relation to the run up to christmas and advertisers ....

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BBCNEWS The Media Show June 4, 2024 05:46:00

Consumption, but particularly advertising consumption what s working, what s not working, what formats people respond to, what formats are potentially now going out of date. so, thanks to three of you for coming on to help us with this. let s start with you, sophie. what trends have you observed within the adverts you make and the demands from your clients in the last few months? well, it s obviously been a difficult time. so the run up to christmas is traditionally when a vast majority of our clients make considerable amounts of their revenue. certainly, the retailers rely on that time. but obviously it was approached with some degree of caution for lots of reasons. obviously, consumers have been struggling and prices have been rising. so it was a difficult one, i think, to call in terms of how people advertised, in terms of what was in advertising. i think we saw a degree, actually, of caution ....

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BBCNEWS The Media Show June 4, 2024 00:46:00

Consumption, but particularly advertising consumption what s working, what s not working, what formats people respond to, what formats are potentially now going out of date. so, thanks to three of you for coming on to help us with this. let s start with you, sophie. what trends have you observed within the adverts you make and the demands from your clients in the last few months? well, it s obviously been a difficult time. so the run up to christmas is traditionally when a vast majority of our clients make considerable amounts of their revenue. certainly, the retailers rely on that time. but obviously it was approached with some degree of caution for lots of reasons. obviously, consumers have been struggling and prices have been rising. so it was a difficult one, i think, to call in terms of how people advertised, in terms of what was in advertising. i think we saw a degree, actually, of caution ....

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