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"I really wanted my son to see himself in the products he uses," said Cora Miller, the company's co-founder and CEO. "It was a bugging, nagging feeling about this that wouldn't go away." Young King is now on the shelves of two of the country's largest retailers, Walmart and Target. It is among the growing number of Black-owned brands that national retailers have begun to sell over the past year in a push to better reflect diverse customers and a commitment to advancing racial equity after the murder of George Floyd. Companies have made pledges and earmarked donations over the past year. Yet t...

20 Brands That Are Actually Making Progress on their Commitments to Serving the Black Community Let's take a moment to acknowledge and learn from brands that are taking the steps to authentically serve the Black community. Here are 20 brands I'm watching. Stay informed and join our daily newsletter now! Email May 24, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. As we approach one year since the death of George Floyd, consumers will be watching and waiting to see what progress brands have made on their racial equity...

The retail giant has doubled down on getting diversity right

April 9, 2021 As part of its commitment, retailer plans to: Add products from more than 500 Black-owned businesses across its multi-category assortment Increase its spend with more Black-owned companies, such as marketing agencies, construction companies, facilities maintenance and more Establish new resources, including the Forward Founders program, to support Black-owned companies and help them grow their businesses Target Corporation (NYSE:TGT) announced a commitment to spend more than $2 billion with Black-owned businesses by the end of 2025. Target is pledging to add products across its ...

70 Retail giant Target announced a commitment Tuesday to spend more than $2 billion with Black-owned businesses by the end of 2025. Target has pledged to add products to its shelves from more than 500 Black-owned businesses and engage more Black retail companies to enhance retail operations and shopping experiences. Target will also introduce new resources to help its Black-owned resources grow and successfully scale their businesses. Those resources include a new team dedicated to providing vendors with support and assistance to help Black-owned companies grow their brands in mass retail. Th...