5 bold bets for CTV in the post-pandemic world
Throughout the Covid pandemic, we’ve seen the acceleration of digital trends that had been slowly building for years. As a society, we’ve made huge changes in where and how we work, where we can live – and how we consume media, especially video. Now that the world is about to change radically again, what is going to happen with connected TV (CTV)? Verizon Media’s Iván Markman offers five predictions for what’s next.