Digital has outpaced print to become the second largest ad medium in India: Anand Bhadkamkar of Dentsu International
Digital has outpaced print to become the second largest ad medium in India: Anand Bhadkamkar of Dentsu International In a conversation with BestMediaInfo.com, the CEO of Dentsu International India shares the advertising outlook for 2021 Anand Bhadkamkar Digital will grow at 20% in 2021 while print will be able to touch the pre-Covid levels only by 2022, said Anand Bhadkamkar, CEO, Dentsu International India. âDigital will be the driver for growth across businesses in 2021 and will remain as the core focus for Dentsu International in India as Covid-19 has accelerated the digita...
Source: bestmediainfo.com