Protean assigns media mandate to Lodestar UM
Protean assigns media mandate to Lodestar UM
Stay updated with breaking news from Gaurav Ramdev. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Protean assigns media mandate to Lodestar UM
Protean eGov Technologies has awarded its media mandate to Lodestar UM after a competitive multi-agency pitch. The mandate covers the whole media spectrum including mainline, digital, out-of-home, and special projects. Protean eGov Technologies is a pioneer of Digital Public Infrastructure, regtech, and Open Networks. Through partnering with Lodestar UM, the company aims to advance its objective of creating an inclusive digital India and maximise its brand recognition.
Protean eGov Technologies, before NSDL e-Gov, has awarded its media mandate to Lodestar UM, an IPG Mediabrands...
The first, in a series of ads conceptualised by Talented, features Shashank Mehta - the CEO of The Whole Truth Foods.
The campaign conceptualised and brought to life by ‘Talented’ is built in collaboration with six start-up Founders, including 2 women