Gawker Dropping News Today : Breaking News, Live Updates & Top Stories | Vimarsana

This evolution to politic? >> snark is not going away. this is what internet content was build upon over the last 10 or 12 years however it's gotten harder to make money off of snark. social media has changed the dynamic. people may love to read bitchy news stories but they want to look like nice people as far as what they share. that's why you saw the rise of all these inspirational stories, puppy videos, things like that. so gawker is basically doubling down on the one area where it's still okay to be snarky, where it's still profitable to be snarky, and that's politics. >> lola, thanks to t...

And not exaggerate is a fair -- i think a responsible thing. >> >> we debate this all the time and all the volume we use. thank you all for being here. up next, james rosen on whether the media's coverage, differs from the add motion fear of the bush/cheney era. and is gawker getting into media, does that meet gossip is over?

For not for calling him names. there is big business of making fun of trump. i'm sure gawker figured it out. >> maybe trump is the key. >> he's the gift that keeps on giving. >> hope he stays in the campaign. finally, amy, again, you used to make your living at this. the fact that -- do you think that gossip is just sort of transmuting into new forms or do you think it's peaked? >> i think it's continuing to evolve on the web. people are still figuring out what will get the clicks. certainly, though, political news is where a lot of the stuff lives. we got saturated with celebrity gossip. we n...

And carries a suitcase for him. that shut down limbaugh. suddenly he was browing bush as campaign events. but the 24-hour cycle really was -- and hits diary is full of remarks about how the press drives him crazy. any president who says they don't read the notices is not telling the truth. >> john, thanks very much for joining us. >> thanks, howie. next on "mediabuzz," gawker dropping the gossip to cover the 2016 campaign and go after other donald trump and other candidates. stay with us.

A "washington post" editor who once handled the paper's gossip column. does gawker getting out of the media business that gossip is very, i don't know, 2009. >> it does mean that, but it also mean that's the election is far more interesting than anything else happening in the media landscape. so of course they've decided to throw their hat into the election ring because what bigger story is there than election 2016? >> it's huge! to quote somebody part of that campaign. >> i think i know that guy. >> gawker specialized in snark. it pledged to become 20 prsz nicer when it apologized outing a co...