Detailed text transcripts for TV channel - MSNBC - 20100731:13:24:00
Good morning. >> good morning. >> what do you think about the sales cut? that's cheap. >> when you're comparing it to the ipad, which starts at at $499, the original kindles were also pences ive, the larger one was $500. once you get to the $150 price point it's something you can get as an impulse buy. that's where amazon needs to be. they need to think of it as a paper back book, an impulse purchase. >> i equate what you pay with something with what ets value is. what are you getting with $139? >> well, that's the real differentiation there. the ipad is a jack of all trades, did a lot of thin...
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