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(Photo : Nicolas Krafft, Former L Oreal Executive, and Building Sustainability in Beauty Brands)
The beauty industry has much to offer, but one of its downsides is the potential harm it causes to the planet. The reason behind that harm is the environmental footprint the industry has, which is significant. But now, a focus on greater sustainability has come to light. Some of this is being heralded by B Corps, where B stands for Benefit. These companies are interested in making the planet healthier and protecting the environment. Another reason the beauty industry is changing is due to customer outcry, and a demand for more sustainable practices, packaging, and future goals.