How Headspace and Calm led the boom in meditation apps — Quartz
January 17, 2021 The plane had hit turbulence—the rollicking kind that makes some people cry out, while others grip their armrests tightly, and mutter a prayer to the power of their choice. But the woman seated in front of Gregory Grieve on that rocky flight from New York to North Carolina appeared perfectly calm. “She had her headphones on, and she was sitting there blissful, as happy as can be,” Grieve recalls. The secret to her serenity? She was listening to Buddhify, a mindfulness meditation app. This was a telling moment, says Grieve, a professor of religious studies at the Univers...