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Shiseido Travel Retail and Gusto Collective collaborate on NARS' campaign to offer immersive O2O experience - Vimarsana News

Shiseido Travel Retail and Gusto Collective collaborate on NARS' campaign to offer immersive O2O experience

Published: August 15, 2023

Shiseido Travel Retail has partnered up with brand tech group Gusto Collective to launch an innovative and immersive campaign for NARS Travel Retail, transcending the virtual and physical world to engage the next-generation travellers. 

Source: marketing-interactive.com
Related Topics:
Aaron LauGuo Jun ChenSanya International DutyShiseido Travel RetailGusto CollectiveLight The WayInternational Duty Free CityAura Detector Discovery Bar
Shiseido Travel Retail features NARS Light The Way campaign - Vimarsana News

Shiseido Travel Retail features NARS Light The Way campaign

Published: August 10, 2023

The omnichannel beauty experience drives awareness of the brand's travel exclusive products

Source: dfnionline.com
Related Topics:
Guo Jun ChenDorothy LiuAsia PacificMini ProgramChina Duty Free GroupChina Duty Free Group DeputySanya International Duty FreeCentral Merchandising DivisionWechat Mini ProgramWay Wechat Mini ProgramCosmetics DepartmentShiseido Travel RetailEvelyne Ly WainerDuty Free Group Deputy General ManagerLight The WayAugmented RealityLight The Way Wechat Mini ProgramInternational Duty Free ComplexAura Detector Discovery BarAway CollectionJumbo Light Reflecting Setting PowderLight Reflecting Ultimate Face PaletteLight Reflecting Setting Powder