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>> i have no doubt because i have some inside information. and the thing is, it started out with "the art of the deal", the book, and it was, you know, a p.r. guy's idea. he said, donald, what you need to do is we'll make sort of a rumor that you're running for president. and donald is like, oh. so all much a sudden he was being interviewed. the book goes right to number one. when he had his second book that came out, that's when he decided to start the rumor that he was going to run for president and then this time around, in the last election, "the apprentice" ratings were not what they were...

Good about himself and he's going to roll and open up to me. >> when you see him now in the white house as president what do you see? >> well, you know -- >> give your history with him and how you know him. >> it's unbelievable to me. i've documented my thoughts how this whole candidacy came about. it was a publicity stunt. >> you have no doubt about that. >> i have no doubt because i have some inside information and the thing is that it started out with the art of the deal, the book, and it was a p.r. guy's idea. he said donald what you need to do is we'll make sort of a rumor that you're run...