Detailed text transcripts for TV channel - MSNBC - 20150315:11:48:00
Generally increases the lifetime value of the customer so you get to price out your services based on how much it's going to cost over the lifetime of their subscription with you. >> what is the downside? what do i need to be worried about? >> you know what? in some industries your employees may be the biggest impediment. they may be clinging to the old industry way of doing business. and while you as an entrepreneur may get it that recurring revenue is going to improve the value of your company, sometimes your employees don't necessarily see that. so you've got to paint the picture for them a...
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