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Wonya Lucas (President and CEO, Hallmark Media) will sit down with the McDonough School of Business to discuss Building the Hallmark Brand in an Evolving Digital World. Moderated by Michael O’Leary (Senior Associate Dean, Graduate and Executive Degree Programs) and Steve Schiffman (Adjunct Professor of Management). Reception with food and refreshments will follow the event.
Planning website featuring two brides kissing. the move came after hallmark faced pressure from a conservative group known as one million moms. if you haven't seen the ad, here's a clip. >> -- could have made planning your perfect wedding easier? >> we do. >> we've helped a million couples plan their wedding. >> michael musto joins us. he's a columnist. good to have you here. a spokesperson from the hallmark channel says this, the hallmark brand is never going to be divisive. we don't want to generate controversy. we just felt it was in the best interest of the brand to pull them and not conti...