"In 2023, we intend to flex Date Crown's muscles to its full potential by supporting it with an integrated marketing campaign": Agthia Group's Lucky Ekene Ofurum
Mumbai: Agthia Group, a leading UAE-based food and beverage company, owns the popular date brand Date Crown. Being present in India for more than a decade, the brand aims to expand its awareness and penetration in the Indian market. For the same, it launched the ‘King of Dates’ campaign with Schbang as its creative partner. Indiantelevision.com caught up with Agthia Group