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Paper i wrote in the summer of '04, which said that on 53 issues, john kerry was in the minority by an average of 77-17. that he was to the left of ted kennedy. you could run a clean, straight choice campaign of big issues, and they would have won by a margin like nixon did mcgovern or you know, reagan, mondale. they couldn't break lose. for some reason, they were committed to trying to take on kerry personally. when you do this, when you run negative ads that are personal, you may break the other guy, but you also break yourself. >> and divide the country. >> you divide the country. >> let me...

Issues, john kerry was in the minority by an average of 77-17. that he was to the left of ted kennedy. you could run a clean, straight choice campaign of big issues, and they would have won by a margin like nixon did mcgovern or you know, reagan, mondale. they couldn't break lose. for some reason, they were committed to trying to take on kerry personally. when you do this, when you run negative ads that are personal, you may break the other guy, but you also break yourself. >> and divide the country. >> you divide the country. >> let me ask you about this campaign. i know you want to go positi...

Metaphor, for what happened in the second bush term. he couldn't get things done like privatization. >> that's right. one of the reasons i began drifting towards running was a paper i wrote in the summer of '04, which said that on 53 issues, john kerry was in the minority by an average of 77-17. that he was to the left of ted kennedy. you could run a clean, straight choice campaign of big issues, and they would have won by a margin like nixon did mcgovern or you know, reagan, mondale. they couldn't break lose. they couldn't break loose. for some reason, they were committed to trying to take on...

Minority by an average of 77-17. that he was to the left of ted kennedy. you could run a clean, straight choice campaign of big issues, and they would have won by a margin like nixon did mcgovern or you know, reagan, mondale. they couldn't break lose. for some reason, they were committed to trying to take on kerry personally. when you do this, when you run negative ads that are personal, you may break the other guy, but you also break yourself. >> and divide the country. >> you divide the country. >> let me ask you about this campaign. i know you want to go positive, but the nature of this cam...

Privatization. >> that's right. one of the reasons i began drifting towards running was a paper i wrote in the summer of '04, which said that on 53 issues, john kerry was in the minority by an average of 77-17. that he was to the left of ted kennedy. you could run a clean, straight choice campaign of big issues, and they would have won by a margin like nixon did mcgovern or you know, reagan, mondale. they couldn't break lose. they couldn't break loose. for some reason, they were committed to trying to take on kerry personally. when you do this, when you run negative ads that are personal, you ...