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Giantstep Creates "MCM M'ETAVERSE" Pop-Up for the Luxury Leather Brand's 45th Anniversary - Vimarsana News

Giantstep Creates "MCM M'ETAVERSE" Pop-Up for the Luxury Leather Brand's 45th Anniversary

Creative technology company Giantstep recently created a mixed reality space celebrating the 45th anniversary of luxury leather goods brand MCM. Introducing the Cubic Monogram collection by MCM, the mixed reality retail experience represents the brand’s journey from past to future, physical to…

Giantstep Launches 'MCM M'ETAVERSE' Pop-Up for the Luxury Leather Brand's 45th Anniversary - Vimarsana News

Giantstep Launches 'MCM M'ETAVERSE' Pop-Up for the Luxury Leather Brand's 45th Anniversary

Little Black Book, Mixed reality experience immerses shoppers in wild MCM-branded environments