Hell Yeah Like Obamacare News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Up the black box and take us inside the science of devising and writing these e-mails 37 what they were based on was testing. they would test as many as 18 different variants of every e-mail. and what they found was that sort of creepy overfamiliar tone that everybody talked about was actually the most effective. and oddly enough, mild profanity was effective, too. saying things like, hell, yeah, i like obamacare, would bring in millions more dollars than some of the other options. and so that s why everybody s e-mail inbox was filling up with these kind of strange messages from the president. katty? josh, it s katty kay here. in this world where we know everythi everything about everybody, who was it responding to these e-mails to something like hell yeah like obamacare. is it kids? big donors? it sounds like it s pitched more at a younger donor. that s a great question. i asked them, did you send different messages to different ....

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