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Matel funding: EV components maker Matel raises $4 million in funding - Vimarsana News

Matel funding: EV components maker Matel raises $4 million in funding

Matel makes components like power trains and motor control units for EVs. This funding round saw participation from investors like Nikhil Kamath-backed Gruhas and from Haresh Abichandani, the founder of electronic components firm Millenium Semiconductor.

women-led startups: VC funding for women-led startups declined in 2023: report - Vimarsana News

women-led startups: VC funding for women-led startups declined in 2023: report

A new report reveals a decline in VC funding for women-led businesses in India. According to WinPe, a non-profit organisation focused on gender diversity in private equity, the share of funding going to female founders dropped to just 9.3% in 2023, compared to 14.7% in 2021.

Uber buses Delhi: Uber gets nod to run bus service in NCR - Vimarsana News

Uber buses Delhi: Uber gets nod to run bus service in NCR

Uber has received a licence from the Delhi transport department to run its bus services. This is under the Delhi government's app-based premium bus aggregator scheme notified last November which aims to encourage the upper middle class to switch to public transport. Other than India, Uber operates its shuttle product in Egypt.

Sundar Pichai: India is number one country in terms of Google's user base for many products; country well positioned as shift to AI happens, says Sundar Pichai - Vimarsana News

Sundar Pichai: India is number one country in terms of Google's user base for many products; country well positioned as shift to AI happens, says Sundar Pichai

Pichai, who is also the chief executive of Alphabet, Google's parent company, was talking a day after announcing several of Google's innovations in his keynote address at Google I/O connect, the company's annual developer conference. "AI tools for a lot of our products... India is number one country in terms of user base. To be able to serve them we're committed to bringing the same AI tools," Pichai said.

gamification: Online platforms take to gamification to boost user engagement - Vimarsana News

gamification: Online platforms take to gamification to boost user engagement

For instance, Linkedin says 72% of its surveyed users said playing games such as Pinpoint, Crossclimb, Queens etc. Zomato on the other hand seems to have perfected the art of customer conversions with its Zomato Premier League (ZPL). The gamification strategy is where hyper-casual, tap-and-play games are used to engage customers, speed up sales and enhance revenue.