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Lapse, the app turning your phone into an old-school camera, snaps up $30M

For those longing for those old days, a startup called Lapse has been giving smartphone users an alternative -- you take pictures that you have to wait to see "developed", with no chance of editing and retaking, before sharing them with a select group of friends if you choose. Lapse has been been gaining some traction in the market -- claiming millions of users, 100 million photos captured each month and a coveted, consistent top-10 ranking in the U.S. app store for photographic apps. Lapse's plans include more behind-the-scenes treatment of the "unedited" photos, adding more features around the photo experience, and an eventual move into video.

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