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FCB SHOUT Malaysia shows how to 'Save The Drama' this Chinese New Year with Pepsi

Published: January 23, 2023

FCB SHOUT Malaysia's first campaign for beverage manufacturer Etika, sees the agency delivering a cheeky campaign aimed at alleviating typical festive frustrations whilst boosting bottle sales during Chinese New Year.

Source: campaignbriefasia.com

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Shi PingKong LingIetjer WangSyamimi AliSaifful ShahJames VoonJonathan ChanFelice PuahRichie ChanIkhmal GelbertAmin TaibShaun TayFendi HarjohSyahriza BadronChinese NewNew YearChinese New YearVice PresidentSave TheResorts World GentingChief Executive OfficerChief Creative OfficerCong ShiCreative DirectorsBoon Chuan