The Artist Preserving Saigon's Cultural Tapestry Through Hand-Painted Signs
"In the early 2000s, the market was experiencing an exodus of practitioners due to digitalization, it was difficult to retain customers otherwise. I didn't want my craft to be forgotten, so I started everything all over,” Nguyễn Hoài Bảo told me on a visit to his studio.Bảo, a millennial born in 1986, is one of the few traditional sign painters who is still practicing his craft in Saigon.
Source: saigoneer.com