'Diversity and inclusion are just marketing buzzwords without action'
Tech engineer and author Furkan Karayel had to take action when she realised that words like 'diversity' were being used as marketing tools.
Source: siliconrepublic.com
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Research highlights the long-term consumer trends that would shape the next decade
Increased dependence on technology, new concepts of identity, a demand for real experiences and a rise in consumer rating are some of the top priorities of consumers in the next 10 years, according to the dentsu Consumer Vision 2030: The Age of Inclusive Intelligence, a futuristic study by global ma
Source: mb.com.ph
Consumer vision: the decade ahead
Health is universal and global, yet we experience it individually, personally and locally. It is this essence that drives the innovation that helps us emerge stronger from disruption and contagion. Innovation does more than simply power a multi-billion dollar industry, it powers us forward as a species, and gives us hope for a better tomorrow. For the decade ahead, it’s crucial that innovation is fuelled by what we call ‘Inclusive Intelligence’, a set of behaviours that dentsu has identified will enable brands to navigate the trends in consumer attitudes and market conditions to come. T...
Source: pharmatimes.com