Mixed Reality Glasses as The Future Metaverse Business in Hospitality Marketing
The buzzword "Metaverse" has become viral globally when Facebook announced its new name "Meta" in late 2021. It is predicted that in the next few decades, the metaverse is the emerging disruptive technology that will revolutionize customers' experience in the hospitality and marketing industry (Buhalis et al., 2023).
Source: hospitalitynet.org