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eMarketer Podcast: What we learned about Amazon advertising in Q2, 'Stream Display Ads,' and the AVOD guys - Vimarsana News

eMarketer Podcast: What we learned about Amazon advertising in Q2, 'Stream Display Ads,' and the AVOD guys

On today's episode, we discuss Amazon's Q2 advertising performance, the true value of its ad business, and what to expect for the remainder of 2021. We then talk about Twitch's new “Stream Display Ads,” the significance of Amazon's near $1 billion fine, and why Tubi is on the up as Roku cools down a little. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Eric Haggstrom.

Amazon emerges as the third digital ad giant, who's No. 4, and Netflix gaming - Vimarsana News

Amazon emerges as the third digital ad giant, who's No. 4, and Netflix gaming

On today's episode, we discuss Amazon's Q1 advertising performance, where its ad dollars are coming from, the retail media competitors to watch out for, and whether a fourth digital ad giant will emerge. We then talk about why TV networks aren’t prioritizing programmatic as they move into the world of streaming, Verizon's new digital out-of-home ads, and why Netflix might be preparing to venture into the video game universe. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Eric Haggstrom.

eMarketer Podcast: Why Google crushed Q1, what to expect from a 2021 ad recovery, and third-party cookie doomsday - Vimarsana News

eMarketer Podcast: Why Google crushed Q1, what to expect from a 2021 ad recovery, and third-party cookie doomsday

On today's episode, we discuss what stood out the most about Google's Q1 performance. We then talk about what kind of ad recovery we expect this year and why Google is in hot water again, as well as look at some survey data about third-party cookie doomsday. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Eric Haggstrom.