When you were working on this report, digging into it, what stuck out to you that was a serious wow, this is a huge problem? >> one of the key findings in the documents was that negative social comparison was worse on instagram than other social media apps. the reason that matters is in the past when we've spoken to executives at instagram, facebook, they often describe these issues as ones that affect social media more broadly. this isn't just an instagram problem. it's a social media problem. in the documents, it spells out that part of what makes instagram a place with more negative social ...