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Ford has hired away a key Apple executive to run a new business unit that will sell software-related subscription services to vehicle owners. The Dearborn, Michigan, automaker said Monday it hired Peter Stern, who was Apple's vice president of services. At Apple, Stern oversaw Apple TV plus, iCloud storage, Apple Books, the arcade and fitness operations and other businesses, Ford said in a statement Monday.

Ford has hired away a key Apple executive to run a new business unit that will sell software-related subscription services to vehicle owners

DETROIT (AP) — Ford has hired away a key Apple executive to run a new business unit that will sell software-related subscription services to vehicle owners. The Dearborn, Michigan, automaker said Monday it hired Peter Stern, who was Apple’s vice president of services. He’ll be president of Ford Integrated Services, a unit that will combine […]

The rubber meets the road, meets the operating system, meets the online subscription. Ford announced Monday (Aug. 14) that it has hired Peter Stern — formerly…

Ford Motor Company (NYSE:F) has taken a bite out of Apple, announcing Monday that a former leader of Apple TV+ will head a new business segment for the...