CMO's top 8 martech stories for the week - 17 December 2020
CMO's top 8 martech stories for the week - 17 December 2020 All the latest martech and adtech news this week from Verint, Wirewax, TechTarget, Cisco, adtech outfits, ArthurAI, Truera and Amanda AI Verint debuts Engagement Data Management Customer engagement outfit, Verint, has launched its Engagement Data Management (EDM) solution, part of the Verint Cloud Platform, the new solution to provide a uniform and cohesive view of interaction data drawn from data sources across communication and collaboration platforms. The enterprise-wide Interaction Data Hub normalises interaction data, includin...