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CPG Veteran James Harris Joins Positive Beverage as EVP Sales for North America as Growth Capital Round Opens

Citing recent growth and expansion into over 500 new accounts per quarter in 2022, Positive Beverage is pleased to announce James Harris, as the brand's new Executive Vice President of Sales. James brings a focused sales tactic and bold vision for the company to elevate and accelerate the growth of the brand. “We're thrilled to have James join our SoCal leadership team as we expand both reach and offerings to consumers as we position the brand for an exciting 2023 ahead,” says Zach Muchnick, Founder of Positive Beverage.

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