Trying to achieve fame they were doing it for fun and to share with their friends and family. today would that video be successful? hard to know. >> by the end of this one it's so like, inspirational about the world and coming together as a people. and, like, you know what i mean? >> the video got the attention of stride gum which made matt an offer he couldn't refuse. >> stride gum is a chewing gum company that was about to market in 2006 and they called me up and said, they asked if i would be interested in making another video with their help. and so in 2006, i spent six months traveling to...