Despite Big Spenders, Lincoln Still No.1 in Auto Ad Impressions
GMC debuted at third in viewer impressions but first with an estimated $9 million ad spend in support of the Sierra pickup.
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GMC debuted at third in viewer impressions but first with an estimated $9 million ad spend in support of the Sierra pickup.
The Subaru spot is one of only two ads in the top five for the week of Oct. 11 that didn’t rely on sports events to deliver viewer impressions.
Lincoln’s “Where Does the Stress Go?” spot continues to dominate with the most broadcast TV and cable impressions.
The Aviator ad leapfrogged from No.3 take the lead for the week of Sept. 27.
Jeep's “The Best Things” spot for the '22 Grand Wagoneer took over the top spot from the automaker's “Wildly Civilized” commercial.