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欧派家居切入旧房改造赛道，毛利率或进一步承压

欧派家居此次将目光放向了房屋旧改。家具行业属于房地产后周期行业，消费主要来自于新房和二手房交易，其景气度与房地产的景气度紧密相关。
住建部统计数据显示，全国共有老旧小区约有17万个，涉及居民超过4200万户，集中分布于北上广深等一线城市及二线城市。
欧派家居首先推出的是厨房旧改服务。欧派家居靠橱柜业务起家，且近几年衣柜业务同样增长迅速，今年一季度衣柜业务营收首次超过橱柜业务营收。
图：近几年欧派家居毛利率变动情况
对旧装赛道的进军，或将让欧派家居毛利率进一步承压。朱智辉向界面新闻记者表示，目前欧派家居针对旧改市场推出两个套餐，其价格均比市场价要低，旨在用钱打开旧改市场。“加上清旧、保洁等服务后，相较于公司普通产品，成本肯定会更高”。
不过朱智辉称，欧派家居� ....

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定制家居又要多花钱了？欧派否认年涨价10%：出厂价还降了

定制家居又要多花钱了？欧派否认年涨价10%：出厂价还降了
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漳浦欧派家居关门！数十名消费者百万元打水漂！

漳浦欧派家居关门！数十名消费者百万元打水漂！
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