Broadcasters promoting pay-TV on Free Dish are shooting themselves in the foot: Jio Platforms' Saurabh Sancheti
With a 40 million base, which is constantly growing at the cost of Pay-TV, Prasar Bharati’s DD Free Dish is not just another competing platform, but considered by many as a precursor to the success of Free Ad-Supported Television (FAST) model in India.
Source: indiantelevision.com