Follow on the business side has got a pretty interesting take on what the iphone 8 we think is going to be the iphone 8, apple won't say anything, this is what they always do, could be over a thousand dollars but what they're saying the phone could have is pretty cool, grews, a new display, sheet of glass, they are saying, increased memory, wireless charging. >> nice. cheryl: a lot of people are ready for that. this isn't crazy to be over a thousand dollars. the iphone 7, the top line which is 256 gigs, that's 969. so over a thousand bucks, i can understand that, but the features on it, i thin...