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TV viewership of IPL 2024 crosses 40 crore: Disney Star - Vimarsana News

TV viewership of IPL 2024 crosses 40 crore: Disney Star

India Business News: Indian Premier League 2024 breaks TV viewership records with 40 crore viewers on Star Sports. Inclusive features like Sign Language Feed and AI techno

Buoyed by record IPL viewership, Disney Star eyeing another big leap: Sanjog Gupta: Best Media Info - Vimarsana News

Buoyed by record IPL viewership, Disney Star eyeing another big leap: Sanjog Gupta: Best Media Info

Best Media Info: Now Disney Star would focus on the coming ICC events such as Asia Cup and India's tour to South Africa, besides the Pro-Kabaddi League, in which it has invested substantially, as per Gupta| Television News

IPL 2023: MS Dhoni breaks his own record! 1.7 crore viewers watched his '3-ball, 2 sixes' knock vs LSG - Vimarsana News

IPL 2023: MS Dhoni breaks his own record! 1.7 crore viewers watched his '3-ball, 2 sixes' knock vs LSG

A delirious crowd had their glimpse of ‘Thala’, Dhoni as he carted two big sixes before being dismissed, going for a third off Mark Wood’s bowling for 12 off 3 balls.

With low intent among females, comprising almost half the smartphone base, IPL digital reach likely to be restricted to <200 million: Best Media Info - Vimarsana News

With low intent among females, comprising almost half the smartphone base, IPL digital reach likely to be restricted to <200 million: Best Media Info

Best Media Info: Low intent to download and solo-view sports content is likely to restrict app downloads among female audiences to ~35 million resulting in an overall IPL reach of 160-180 million viewers on mobile| Partner Content News

Advertisers want new deals as Indian Premier League viewership drops - Vimarsana News

Advertisers want new deals as Indian Premier League viewership drops

Synopsis According to data by television ratings agency Broadcast Audience Research Council (BARC), an average 105 million unique viewers watched 17 matches in the first two weeks of IPL, 9.5% less than last year. Television viewership of the ongoing Indian Premier League is down almost 10% from last year amid a severe second wave of Covid-19, prompting many advertisers to approach broadcaster Star Sports Network to rework advertising deals, which may include extra airtime. According to data by television ratings agency Broadcast Audience Research Council (BARC), an average 105 million unique...