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By Ishola Ayodele In today's rapidly evolving business landscape, where expertise is abundant and competition is fierce, standing out as an Organisation, brand or consultant demands more than just knowledge and experience. It requires a strategic approach to establish oneself as a trusted authority in the field. This is where the concept of "Thought Leadership ....
By Ishola Ayodele Introduction:In the dynamic field of public relations (PR), the contrast between strategic and impulsive reactions stands as a pivotal determinant of success or failure. This dichotomy underscores the inherent dangers of impulsive PR initiatives, especially those that blindly follow trends and risk offending cultural or religious beliefs unintentionally. Such actions can swiftly ....
By Ishola Ayodele The recent escape of Nadeem Anjarwalla, one of the two Binance executives detained by the Office of the National Security Adviser (ONSA), has sparked widespread public outrage, with many viewing it as a national embarrassment. This incident adds to a series of previous crises that have tarnished Nigeria's reputation on the international ....
As we celebrate International Women's Day, it is imperative to recognize and honor the significant contributions of women in shaping the public relations (PR) profession. ....
By Ishola Ayodele The realm of communication is a labyrinth of diverse perspectives, biases, and frames of mind. In my previous article, "The Peril of Unintended Misinterpretation," the feedback was overwhelming and this article is inspired by a few observations which argued that, “No matter how well-crafted or how well framed a statement is, individuals ....