Detailed text transcripts for TV channel - MSNBC - 20140615:11:54:00
Working with these guys, nobody is going to ask me any questions. if i tell them i'm working with some small unknown company, if it falils, it's on me. >> any relationship needs to be a collaborative effort. if we go in and say let's co-create what the end goal is here, let's do this together, how much big companies do that. say let's do this together. usually here's my product, here's my service. but if you co-create the end result, don't we all want that in life? >> and use the power of testimonials. if you have happy customers, make sure that you connect them because nothing is going to be ...