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>> the rewards are important like a hook, like a game it makes it fun. our customers are not in it for rewards they just want an excuse to go out there and support local. >> jesse who owns a bakery agrees. >> they feel they are part of something bigger. it's not a posie's loyalty card. >> it's not like the 1920s. >> support land serves several key functions for the local business owners. first conscienceness raising. >> we collaborate with each other because they are not competing against another independent business. they are competing against walmart, target, amazon. they want to keep a cust...

The contiguous u.s. he's climbed mt. kilimanjaro. next month, tyler will take on a new record, argentina's mt. aconcagua. if he makes it, he'll be the youngest to scale the andean peak. tyler live with us from los angeles. thanks for joining us today. >> thank you. >> how old were you when you started climbing mountains? >> i was 7 years old when i first started climbing mountains. >> and is it fun, is that why you do it? >> it's fun. and i like reaching new heights. >> you love reaching new heights. did you start out with the biggest mountain you could find or did you work your way up? >> i w...

Any of the program's locally owned member stores. each time they make a purchase, the store swipes their cards to give them points, and shoppers collect those points to exchange for rewards from any of the network shops. >> do you have your supportland card today? >> for the businesses, there's a cost to join. however, for the members, it's completely free. all you do is you earn points by shopping at local businesses. as simple as that. keep the card in your wallet and look for the logo on the door. >> jennifer is a hard-core supportland shopper. she says the program appeals to her for two re...

The internet has changed everything in how our sport is looked upon. >> how do you keep it fun, then, with all of that on top of you all the time? >> for me it's easy. it's practice. i love the practice. i love to go out there and play at home. just hang out with my boys. >> i know your kids are getting old enough now to watch the game, know what you're doing. charlie, your 4-year-old, you told me he's starting to ask you a little bit more about your results and your swing and things like that. >> it was pretty neat for him to be at akron when i won this year. >> just amazing. >> it was the fi...

Over there, eight judges all together. stephen tyler a judge and performer will be making his case saturday night. more coming up. >> miss universe. >> my gorgeous and talented host. >> i'm not talented. i'm messing up a lot. you are. >> we've had a fun morning so far. there's a lot going on. >> 96 hot ladies. >> beautiful women all competing for the title. >> yes. >> we have a lot of big words and fancy words. >> fancy words. >> learning how to say. are you having it fun? >> you're making it fun. seriously, it's good. >> a good time we hope -- >> i love it. joining me now thomas roberts with ...