Detailed text transcripts for TV channel - MSNBC - 20140426:09:34:00
Down. >> they are buying shots they wait until the prices change and then capitalize on the cheaper items. so for them it's a game, sort of a way to influence the happy hour so to speak. >> but there is more to this game than meets the eye. >> more than a game. definitely more that be a game. on the surface but behind the scenes there is a lot of influence that goes on. >> in fact, data analysts like tyler don't even call it a game. they call it gamification, because it uses numbers. >> it's an example of big data in that you are engaging people to do something. >> he says this kind of game is...
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